Stories and conversations about the people building a better way to tour.
AFROTECH covers Ternwheel’s funding and Ashanti Abdullah’s path from artist management to building connected tools for live entertainment.
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Ashanti joins Ritch Esra and Eric Knight on Music Business Insider to discuss touring costs, planning and the business behind the show.
Watch the interviewA conversation with Brian Thomas about building Ternwheel and helping artists run financially sustainable tours.
Listen to the episodeAshanti shares the story of Ternwheel’s first release and the move from touring to building a software company. Produced by Paralect, Ternwheel’s development partner.
Listen to the conversationTernwheel brings schedules, travel, team communication, budgets and settlements into one connected platform for live entertainment.
Ashanti Abdullah is the founder and CEO of Ternwheel. He brings more than 20 years of experience in artist management, touring operations, marketing and label strategy, including work with Rhymesayers Entertainment and Soundset Festival. He also hosts The Load Out podcast.
Meet TernwheelFor interviews, company information and press asset requests.